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Reliance Industries invests in TV18 group, gains content

MUMBAI Tue Jan 3, 2012 9:41pm IST
 
 
(Reuters) - Reliance Industries Ltd said it would invest in media group TV18's two main companies, marking a major foray into the media sector by the energy-focused conglomerate and giving a boost to its plans to launch 4G services.

Under the deal, Reliance will put up the money to allow the controlling shareholder of the TV18 group to subscribe to rights issues in the two firms, Network18 Media and Investments and TV18 Broadcast Ltd.

In return, India's biggest listed company will get preferential access to content from TV18 group, which will be distributed through the 4G broadband network it is setting up.

The deal also calls for Reliance to transfer most of its stake in unlisted regional broadcaster ETV and most of its channels to TV18 Broadcast for 21 billion rupees.

Network18 Media and Investments runs business news portal moneycontrol.com, while TV18 Broadcast operates television channels including CNBC-TV18 and CNN-IBN.

Reliance, controlled by Mukesh Ambani, Asia's richest man, did not disclose the size of its investment.

But TV18 said in a separate release that interests associated with group founder Raghav Bahl would contribute 17 billion rupees to the rights issues.

Bahl will retain management and majority control over TV18 and Network 18, the statement said.
A trust set up by Reliance will subscribe to convertible debentures that will be issued by Bahl interests.

CASH RICH

A Reliance spokesman declined to comment on how much of a stake the company would eventually hold in the issuing entities.

"Reliance is cash-rich and has been looking for new businesses to put money in. TV18 group has been bleeding money, so getting in an investor will definitely help them," said K.K. Mital, head of portfolio management services at Globe Capital.

Reliance shares closed 2.6 percent higher in a strong Mumbai market. Network18 Media and TV18 Broadcast each rose by 20 percent, their maximum daily limit.

Reliance has been looking to diversify as growth in its core oil and gas business slows.
The company, which has also invested in retail and financial services, made a dramatic return to the telecoms sector in 2010 by taking control of the only firm that won wireless broadband licences across India, and is now preparing to launch services.

Worries about declining output at its gas fields off India's east coast helped to drag down Reliance's share price by more than 30 percent in 2011, contributing to a near 25 percent fall in India's main stock index.

The deal with TV18 puts Reliance in direct competition with several businesses controlled by Mukesh Ambani's younger brother, Anil, at a time when speculation is rife that the two, who have been bitter rivals, will again do business together.

Anil Ambani controls Reliance Communications Ltd, which operates 3G telecom services, while his Reliance Broadcast Network Ltd and Reliance Mediaworks Ltd operate the group's media and entertainment businesses.

FOCUS ON PROFITABILITY

Network18 and TV18 announced earlier that their boards had approved a rights issue to raise 40 billion rupees, after adjusting for Network 18's holding in TV18.

The deal with Reliance will allow the TV18 group to focus on generating profits for its broadcast business, Bahl told analysts in a conference call.

The acquisition of the ETV channels will also give the group a nationwide platform of regional channels to take on competitors Star TV and Zee TV.

"We don't need to increase our footprint now," Bahl said. "We are clearly out of investment mode as far as broadcast is concerned."

The TV18 group, saddled with mounting debt caused by a slowdown in spending on advertising, is not profitable.

Bahl said the TV18 would provide content to Reliance at "arm's length pricing" on a non-exclusive basis.

"This gives TV18 group a fresh lease of life," said a sector analyst at a foreign brokerage. "This deal also works out for Reliance as it was stuck in the investment in ETV and they could not have monetised it better."

TV18 said it would use the proceeds to repay debt, fund the acquisition of the ETV channels, and for working capital. Network18 said it would use the funds to repay debt and subscribe to the TV18 rights issue.

(Additional reporting by Nandita Bose and Sumeet Chatterjee; Editing by Ted Kerr)

Source: http://in.reuters.com/article/2012/01/03/reliance-media-tv-idINDEE80206J20120103

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